Triton Financial to become Title Sponsor of Austin's Champions Tour Event

FOR IMMEDIATE RELEASE
October 21, 2008

AUSTIN, TX – Texas Governor Rick Perry today announced, along with tournament officials and Champions Tour professionals Ben Crenshaw and Tom Kite that Triton Financial will become the new title sponsor of the Austin Champions Tour Event through 2011. The tournament, formally known as the FedEx Kinko’s Classic, will continue to be played at The Hills Country Club. The Triton Financial Classic will be held June 1 – 7, 2009.

“Sports are an enduring passion for Texans, and also a powerful force within our state’s local economies, pumping millions of dollars into them every year,” said Gov. Rick Perry. “Triton brings the city of Austin a fresh perspective on professional golf and a long standing connection to the sporting world – qualities that will help this strong event move to the next level of professionalism and impact.”

Triton Financial is an Official Partner of the Heisman Trophy Trust and employs several Heisman Trophy Winners and former NFL and collegiate athletes. Utilizing those relationships, Triton Financial plans to involve additional local and national sports celebrities in the Champions Tour. The sponsorship is a three-year agreement that will run from 2009 to 2011. The event is the first of three Champions Tour events played in Texas and has a history of great champions. In 2008, it appeared Nick Price was on his way to his first Champions Tour victory, but eventually finished tied for runner up after Denis Watson’s final round five-stroke come-from-behind surge secured the title by one stroke for his second victory of the 2008 season.

The Austin event has also become a fixture on the Champions Tour because of the support of local professionals Ben Crenshaw, Tom Kite and Tom Jenkins.

“Triton is pleased to partner and align our brand with a quality organization like the Champions Tour,” said Kurt Barton, President and CEO of Triton Financial. “The tournament has been one of the Champions Tour player’s favorite stops and it is our honor to step in and help this tradition continue. In addition, the Champions Tour offers us a unique opportunity to incorporate our annual Heisman Winners Anniversary event.”

Triton Financial is a nationally recognized alternative investment company founded in 2002 and based in Austin, Texas. Triton provides opportunities through commercial real estate, venture capital/private equity, and income-producing debt instruments. Risk-adjusted return objectives are achieved through seeking out investments that provide income and can be purchased at deep discounts. Triton Financial currently employs over 100 people throughout the United States.

“We are both encouraged and delighted that a key event on the Champions Tour will continue its presence in Austin thanks to Triton Financial,” said Mike Stevens, President of the Champions Tour. “In the current climate, savvy sponsors like Triton recognize the value of the Champions Tour product to enhance their branding and business development strategies. This is great news for Austin area golf fans and the Champions Tour.”
The event will continue to be managed by Pro Links Sports. Ticket, sponsor and volunteer information are available at www.tritonfinancial.com or (512) 732-2666.

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About Triton Financial, LLC
Triton Financial is a nationally recognized alternative investment company focusing on high-yield, value-added and opportunistic-based investments. They provide investment opportunities through commercial real estate, venture capital/private equity, and income-producing debt instruments.

Triton Financial is an official partner of the Heisman Trophy Trust and is endorsed by several other professional sports organizations. The recipients of the Heisman Trophy have achieved success through passion, dedication to team, and an unwavering commitment to the game. The same competitive spirit drives the company, paving the way for its style of investing with dynamic results.

Since its founding in 2002, Triton has tailored its financial products and services to a who’s who list of professional athletes eager to invest for maximum returns while minimizing risk. With an innovative blend of monthly cash flow and capital appreciation potential, Triton’s investment portfolio has consistently met or exceeded performance expectations every year since its inception.

The alliance with high profile sports celebrities also gives them an edge relative to opening doors, providing access to non-publicized opportunities in Triton’s areas of expertise that fit within investment models.

Triton Financial understands that alternative investment products are a perfect complement to more traditional investments, answering a real market need for private equity growth and income opportunities. To meet the growing demand, they have opened their investment play book to all qualified investors, as well as institutions seeking products that offer competitive returns on investment without undue risk.

Driven by a commitment to deliver tangible results for their investors, Triton is on an aggressive growth path with a goal of making their profitable investments available to as many people as possible.

About the Champions Tour
The Champions Tour is a division of the PGA TOUR, Inc., a tax-exempt membership organization of professional golfers. Conceived in 1980 as the Senior PGA Tour, it started with just four events and purses totaling $475,000. The Champions Tour will feature a minimum of 29 official events offering $55.5 million in prize money in 2008 and its highest average purse ever of $1.91 million. The Champions Tour operates under the umbrella of the PGA TOUR which includes the PGA TOUR, Champions Tour and Nationwide Tour. The Champions Tour’s primary purpose as an entity of the PGA TOUR is to provide significant competitive and earnings opportunities for players age 50 and older; to protect the integrity of the game; and to help grow the reach of the game in the U.S. and around the world. In addition to providing competitive opportunities for its membership, Champions Tour events also generate significant sums of money for charity. The commissioner of the PGA TOUR is Tim Finchem. Mike Stevens is president of the Champions Tour. TOUR headquarters is in Ponte Vedra Beach, Florida.

Contacts:
Karen Fenske
Corporate Events Manager
Triton Financial LLC
512-692-4942
kfenske@tritonfinancial.com

Michael McPhillips
Director, Communications
Champions Tour
904-273-3470
michaelmcphillips@pgatourhq.com

Andre Gilford
Marketing Coordinator
Triton Financial LLC
512-692-4942
agilford@tritonfinancial.com

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Online at:
Fox7News: Champions Tour Tournament Gets New Sponsor

Article Link:
Triton Financial Title Sponsorship Announcement.pdf

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